As the azure skies of summer beckon us outdoors, a key accessory gracing our everyday ensemble is an iconic pair of sunglasses. More than just a fashion statement, sunglasses serve as a shield for our eyes from the harsh, harmful rays of the sun. Going beyond mere functionality, they have become an emblem of individual style and personality. But have you ever wondered about the economic engine behind the lens? Welcome to the fascinating realm of the sunglasses industry, a multibillion-dollar powerhouse growing by leaps and bounds each year. This blog post delves into the intriguing world of sunglass industry statistics, unveiling the size, scope, trends, opportunities, and challenges within this dynamic sector. Let’s embark on this enlightening journey together to discover the figures and facts that shape the global sunglasses market.

The Latest Sunglass Industry Statistics Unveiled

The global eyewear market size was valued at $138.7 Billion in 2019 and is projected to reach $184.03 Billion by 2027.

Hues of prosperity illuminate the eyewear industry’s future, as illustrated by its whopping $138.7 Billion valuation in 2019. This light intensifies as we envision a burgeoning scale to $184.03 Billion by 2027. These figures aren’t just mere numbers, rather, they contour the outlook of the sunglass industry revealing its potential growth and investment attractiveness. It’s a narrative of opportunity, indicating a rapid expansion and consumer demand that ignites a vision of profitability in sunglasses sector, an essential chapter within the broader eyewear market saga.

North America held the largest revenue share of 33.6% in 2020 in the sunglasses market.

Unveiling the sunglass industry’s dynamic landscape, one can’t overlook North America’s dominating presence. Grasping a prodigious revenue share of 33.6% in 2020, the region stunningly towers over others in the sunglasses saga. This numeric revelation illustrates North America’s vitality as a lucrative market for both established brands and budding entrepreneurs. Undoubtedly, it gives fresh perspective to strategize business targets, product promotion, and distribution channels for those vested in the sunglasses industry.

The global sunglasses market forecast predicts a market value of US$38.84 Billion by 2024, growing at a CAGR of 2.15%.

In the grand tapestry of sunglass industry statistics, this forecast stands as a shining beacon of the sector’s prospective growth and prosperity. Peering through the lens of this statistic, we can envision a future where the global sunglasses market swells to a whopping value of US$38.84 Billion by 2024. This growth, galloping at a CAGR of 2.15%, paints an optimistic picture of the industry’s trajectory, indicating robust market vitality and potential for stakeholders and investors. This indeed transforms into a central pivot around which discussions around market strategies, investment planning, and product innovation in the sunglass industry will revolve.

In 2015, 95.9 million units of Plano sunglasses were sold in the United States.

The magnitude of Plano sunglasses sales in the United States, with a staggering amount of 95.9 million units purchased in 2015 alone, acts as a testament to their sheer popularity and market demand. In the universe of sunglass industry statistics, this not only illuminates a strong consumer preference for Plano sunglasses but also underscores their significant role in shaping industry trends. This data point is a lighthouse, guiding our journey through the vast sea of the sunglasses industry, bringing into focus the scale and influence of Plano sunglasses on the U.S market. It’s no trivial wave, rather, it’s a seismic shift that industry watchers and participants can’t afford to miss.

Luxottica, a major player in the global sunglasses industry, held 14% market share in 2019.

Highlighting Luxottica’s 14% market share in the global sunglasses industry in 2019 is tantamount to showcasing a titan pacing its stride. It’s a concrete figure that paints a clear picture of Luxottica’s impressive footing in this bustling industry. It enables us to perceive the brand’s potent influence and competitive edge, giving us a taste of the intense battle of brands that is the sunglass industry. More than just percentages, it is a testimony to Luxottica’s sustained appeal and successful strategies amidst the industry’s dynamicity.

Polarized sunglasses account for around 40% of all sunglasses sold in the United States.

Delving into the sunglass industry, we often find ourselves beneath the umbrella of sheer variety; from different designs to wide array of lens styles. Among them, the fact that polarized sunglasses make up approximately 40% of all sunglasses sold in the U.S is a crucial data point that illuminates the consumer preferences in this industry.

This notable trend suggests that a significant portion of consumers are savvy in their pursuit of reduced glare, enhanced contrast, and overall improved visual comfort that polarized sunglasses offer. It speaks volumes about the consumer demand and deep-seated market value for these types of sunglasses. Such an understanding could serve as a guiding star for manufacturers, retailers, and marketers, as they strategize product development, sales initiatives, and marketing campaigns in the ever-competitive sunglass industry.

Approximately 14 million adults in the United States wear protective sport-specific eyewear, including sunglasses.

Diving deep into the world of sunglasses, one portrays a vivid panorama that’s much broader than fashion, with a story to tell about safety as well. In the United States alone, close to 14 million adults slip on sport-specific eyewear, including sunglasses, serving as their armour against the bustling and hazardous sports terrain. This statistic isn’t just a number, it’s a testament to the substantial footprint of this industry and points to a lucrative segment that shouldn’t be overlooked by manufacturers and marketers. It’s a clear signal, spotlighting the crossover between sports and eyewear industries, framing a ripe opportunity for the ingenious and inventive. Furthermore, it attests to the weight that protective eyewear carries in the market, highlighting the potential for growth and innovation aimed at safety-centered consumerism.

By 2023, the revenue of sunglasses in the U.S. is expected to reach approximately $4.1 Billion.

In the rapidly evolving realm of the sunglass industry, forecasting like the predicted rise in revenue to approximately $4.1 Billion by 2023 in the U.S., holds a profound impact. It serves like a hard-to-ignore motif in our blog post conversation about industry statistics. This bulldozer of a figure not only reflects the anticipated growth and monetary success, but it also gives an inkling of evolving consumer behavior, market resilience, and product acceptance. It’s like a compass pointing towards an array of opportunities for entrepreneurs, potential investors, and existing players in the industry, by painting a picture of a lucrative and booming market scenario. Quite evidently, when we’re discussing sunglass industry and its future, this statistic becomes the neon sign that’s hard to miss.

About 86% of American consumers regularly used sunglasses in 2018.

This robust figure casts a ray of insight upon the immense bond that ties American consumers to their sunglasses, with a substantial 86% donning them consistently in 2018. This not only spotlights the sunshade accessory as a common commodity among a vast majority of American consumers but also embodies the notable demand within the flourishing sunglass industry. By observing this facet, readers and potential investors can grasp the ubiquity and potential for profitable growth within the market, making this percentage a gleaming beacon of the sunglasses industry’s current engagement and future potential. Furthermore, this figure, standing tall like a lighthouse, signals market stability—a key factor for sustainable profitability and investment attraction. These revelations, all dappled with the sunshine of statistics, gives blog readers a clear view of the landscape of the sunglass industry.

China is expected to grow annually by 6.2% in sunglasses retail volume in 2021.

Highlighting a growth projection of 6.2% annually for China’s sunglasses retail sector in 2021 serves as a shining beacon for potential investors and businesses within the sunglass industry. This indicates not only an expansion in the market but also provides a roadmap for potential opportunities. In the kaleidoscope of sunglass industry statistics, this piece of data offers both clarity and direction. Diving deeper, this projection reflects increasing consumer demand, potential for innovation in design and technology, and an overall positive market sentiment in China. In short, this statistic truly acts as the sun illuminating the future landscape of the sunglasses industry.

Europe represented 37% of the global eyewear market share in 2014.

As we delve into the intriguing world of sunglass industry statistics, one fact emerges as particularly illuminating – stepping into the spotlight is Europe, which magnificently brewed up a storm in eyewear industry back in 2014, accounting for 37% of the global market share. Imagine this, out of every 100 pairs of glasses chosen by customers across continents, 37 originated from Europe. This not only underscores the strength and scale of Europe’s eyewear manufacturing prowess, but also paves the way for an engrossing analysis of the regional preferences, style trends, and business strategies that enabled this command of the market. Whether we’re considering design superiority, marketing genius or simply a rich tradition of craftsmanship, this statistic undeniably waves the flag for Europe’s dominance and prestige in the global eyewear marketplace.

The non-polarized sunglasses segment dominated the market with a share of 65.7% in 2020.

Delving into the sunglass industry landscape, we unravel that in 2020, the throne for the largest market share was claimed by the non-polarized sunglasses segment, possessing an impressive 65.7%. This highlights an intriguing consumer preference pattern, and the peerless dominance of non-polarized sunglasses signifies the consumer’s tilt towards these types over their polarized counterparts. Unpacking this data nugget in your blog will enable your readers to comprehend the current market trends and potential investment areas in the sunglass industry. Moreover, it could also hint towards the strategies companies might need to adopt to capture a larger market share in the increasingly competitive sunglass industry.

In 2020, the global sunglasses market size was $16.85 billion.

Gazing through the lens of the 2020 data, the vastness of the global sunglasses market unfolds itself. Every number tells a story, and in this case, a $16.85 billion dollar tale of a thriving industry. It’s not just a measure of sunglasses sold across different geographies, but it paints a fascinating picture of consumer behaviours, buying patterns, market trends, and the industry’s potential for expansion. It’s the monetary evidence of sunglasses being more than mere fashion accessories, reflecting their importance in health and eye care too. Furthermore, it serves as the groundwork for potential entrepreneurs and existing industry contenders to devise strategies, project market movements and prepare for future growth. So, meandering through this blog post, let these figures throw light on the lucrative potential of sunglass industry that overshadows the screens of market analysts world over.

Wrap arounds are expected to witness substantial growth at a CAGR of 2.6% from 2021 to 2028.

Witnessing the sun rising on the horizon of the sunglass industry, one can’t help but notice the progressive emergence of wrap arounds. This burgeoning market, projected to swell at a CAGR of 2.6% from 2021 to 2028, is shimmering like a promise of a bright future. This more than hints at forthcoming opportunities for both manufacturers and retailers, as the demand for these stylish eyewears is starting to heat up. This growth prediction also acts as an insightful compass for marketers, pointing toward the need for strategically-tailored campaigns to hook the potential buyers and ride this wave of expansive growth. Thus, the write-up is brushed with the hues of growth potential, business opportunities, and marketing strategies – all gleaned from this single vital statistic. It’s as if saying that the future of sunglasses is draped around in the wrap arounds.

The online distribution channel segment had a market share of over 30% in 2019.

A keen look at the statistic illuminates the profound influence of the internet on our buying habits. Imagine, a striking 30% of sunglasses were sold online in 2019. This shift towards digitization is not just a trend, it’s a revolution, overhauling traditional shopping methods. For those engaged in the sunglass industry, it’s a hint to capitulate to this digital revolution. For consumers, it’s a testament to the compelling convenience of online shopping. Acknowledging this statistic could potentially mean the difference between thriving and just surviving in the sunglass industry.

The global sunglasses market is highly fragmented with the top five players holding just over 35% market share.

Painting an intriguing picture of the sunglasses market, this particular statistic whispers tales of a robust competition and surprising diversity in the industry. It lays bare the reality of a landscape where the dominance of the major players is contrasted by the industrious presence of numerous smaller entities. It demonstrates that while the top five heavyweights collectively wield over 35% of the market share, an impressive 65% remains scattered amongst an array of diverse competitors. For savvy entrepreneurs, this could signal a rich mine of untapped opportunities waiting to be unearthed and explored. For customers, it implies an expansive selection of products reflecting a wide spectrum of innovative designs, price points, and quality. In essence, it is a testament to the vibrancy, competitiveness, and potential of the global sunglasses industry.

On average, a person in the UK has at least one pair of sunglasses, with 88% of UK adults owning at least one.

Unveiling the significance of the statistic, one can perceive it as a radiant beacon, shedding light on the potential of the UK sunglasses market. With an impressive 88% of adults sporting at least one pair of shades, it unveils the popularity and acceptance of sunglasses among the UK populace. It’s a striking declaration of the broad consumer base and an optimistic trend for those nurturing the intention of investing or operating within the sunglass industry. This figure swiftly sketches the magnitude of potential customers poised to purchase or replace their sunglasses, casting a bright glow on the lucrative opportunities awaiting in the industry.

By product type, the medium (US$100-US$199) price range segment is dominating the market with a 31.3% share.

The landscape of the sunglass industry is beautifully painted with diverse price segments, yet the spotlight falls firmly on the medium range, clocking in between US$100-US$199. A commanding 31.3% share of the market paints a vivid picture of consumer preferences, illustrating that this is the price point at which the balance of affordability and quality meets the consumer’s eye. It is a window into consumer behaviors, and potentially, their perception of the ideal blend between price efficiency and the glamour of owning a pair of sunnies. This commanding lead also serves as an enticing clue for manufacturers and retailers to tap into this segment’s potential and shape their strategies accordingly. Quite the sight to behold, isn’t it?

The global sunglasses market for men is projected to reach $10 billion by 2022.

Delving into predictions of the global men’s sunglasses market, we find a beacon guiding us into the promising future- a projection forecasting the market to burgeon to a resounding $10 billion by 2022. This robust forecast not only sets the stage for potential business investors but splashes a ray of financial upliftment on the entire sunglasses industry. Brand strategies, marketing tactics, future production planning, and expense budgets will take roots from this very prediction. It encapsulates an anticipated consumer spending pattern and paves pathway for industry leaders to comprehend and adapt to upcoming market trends. Connecting the dots, we see an entire industry standing on the brink of an immense growth opportunity, ready to harness the power of this anticipated upward wave.

Over half of the UK adult population (55%) bought new sunglasses in 2019.

Holding a magnifying lens to the compelling figures from 2019, we illuminate the scale of the sunglasses market in the UK. Capturing the attention with the revelation that 55% of the adult population invested in a new pair of sunglasses that year, this statistic dynamically frames the potential power and demand within the industry. The purchase patterns of over half of the adult population craft a vibrant image of the consumption landscape, telling a story of thriving consumer interest. This absorbing narrative plants the seeds of potential for resilience, growth, and profitability, making it an attractive sector for investors and entrepreneurs alike. Think about it – over half of adults embracing the sunglasses trade means there’s a vast well of opportunity lying beneath the market surface. So, let’s dive deeper into the vibrant, ever-changing seascape of the sunglass industry. Showered in the light of such illuminating data, the path to understanding the market power, consumer behavior, and future trends certainly becomes a sight clearer.


To sum it up, the sunglass industry is on a trajectory of significant growth, fueled not just by the need to protect eyes from harmful UV rays, but also by the demand for fashionable eyewear. As our detailed statistics reveal, an understanding of current trends, consumer preferences, and regional differences is integral to tapping into its potential. The growing interest in luxury brands and polarized variants, coupled with the rise in online sales, opens up new avenues for both established and emerging players in the sunglass industry. The insight yielded by these industry statistics effectively equips marketers and businesses to craft strategies that capitalize on the dynamic opportunities in the sunglass industry, setting them on a path toward bright and promising success.


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