In the last couple of decades, the animation industry has leaped from simple hand-drawn figures to intricate and enchanting 3D characters, captivating audiences around the globe. In a world dominated by visuals, the power of animation is now more influential than ever. Its significance can be observed not only in the realm of entertainment, but also in industries such as advertising, education, and even healthcare. As the medium continues to expand and mature, it’s worth examining the numbers and trends defining its growth. In this blog post, we delve into the fascinating world of animation industry statistics, painting a vivid picture of its trajectory, scale, and the opportunities it presents.

The Latest Animation Industry Statistics Unveiled

The global animation industry was valued at $259 billion in 2018.

This impressive figure of $259 billion, ascribing value to the global animation industry in 2018, serves as a veritable Titan in the constellation of animation industry statistics. It not only illuminates the sheer financial might of the industry, but also directs attention towards its progressive surge. From an economic perspective, this statistic creates a solid foundation for understanding the industry’s significant role in contributing to the world economy. Furthermore, it hints at the plentiful opportunities potentially awaiting those considering tackling the vigorous currents of the animation industry. Hence, such a statistical revelation is intrinsic when weaving a comprehensive narrative about the animation industry as, without a doubt, it is one piece of the puzzle that brings the full picture into glorious focus.

The U.S. animation industry accounted for 34% of the global animation market in 2020.

Understanding the breadth of the U.S. involvement in the global animation industry clearly underscores its mammoth role as a key player. Accounting for 34% of the global animation market in 2020 is no ordinary feat but observes the towering influence and dominance it exerts on a global scale thus shaping the trends, techniques, and evolution of animation. In the whirlpool of wide-ranging animations produced worldwide, the U.S.’s substantial contribution unveils the demand and acceptance of American style and storytelling in this realm. Consequently, it provides a broad canvas for prospective animators to perceive the current scenario and future possibilities, making it a crucial figure to consider in any deep dive into the animation industry statistics.

The gaming sector was the largest user of animation, with a 42% share in the market in 2018.

Highlighting the gaming sector’s dominance in the animation market with a remarkable 42% share in 2018 underscores the gravitational pull of gaming in shaping the animation industry trends. It becomes a triggering point to understand the animation application in video games which is pivotal for the success of massive franchises. Further, it opens up dialogues around demands, quality expectations, and future directions in the animation sector while simultaneously creating a window to address the evolving patterns in other sectors too.

Animated films accounted for 11% of all cinema admissions in Europe in 2019.

Delving into the vibrant realm of animation, a particularly intriguing revelation unfolds. In the midst of the European cinematic landscape, animated films were anything but a side note in 2019, capturing 11% of all admissions. Now, why does this pixel of information hold significance?

Firstly, consider the kaleidoscope of genres that swirl across the silver screen – drama, romance, action, mystery, and the list goes on. Amongst all of these, animation stood its ground impressively, enticing over a tenth of the cinema-going crowd.

Secondly, this small piece of data in fact mirrors the propelling growth and rising popularity of animation not just amongst the younger audience, but across all age groups. It’s a testament to the evolving perception of animated films from mere kiddy content to an intriguing blend of art, technology and storytelling that appeals to film aficionados across generations.

And finally, as an economic pointer, this data sends an encouraging message to entrepreneurs, investors, and creatives in the animation sector about the potential market and profitability of animated content in Europe. Hence, while 11% might appear as a modest figure at first glance, it undoubtedly is an exciting narrative on the budding stature of animation in Europe’s cinematic universe.

The global demand for animation content was between 20,000 and 25,000 hours per year as of 2015.

Serving as an eye-opening revelation, the statistic which notes an annual global demand for animation content recording between 20,000-25,000 hours in 2015 provides a powerful pulse check on the beating heart of the animation industry. This figure, a quantitative testament to the industry’s vigor, unfolds an intriguing narrative about the burgeoning appeal of animated content, spotlighting it as a compelling platform, deeply ingrained in the fabric of contemporary entertainment. Incorporating this fact into the blog post on animation industry statistics offers readers a panoramic view on the industry’s pulse and drives home the reality of its escalating growth and flourishing demand.

The compound annual growth rate of the animation industry is expected to reach 4.1% from 2021 to 2028.

The dynamic rhythm of the animation industry is beautifully encapsulated by the anticipated compound annual growth rate (CAGR) of 4.1% from 2021 to 2028. This pulsating figure casts a spotlight on the industry’s resilience and growing influence. It narrates a tale of promising evolution, promising a future where imagination and creativity continue to bloom, carving out a realm of possibilities for artists, innovators, and businesses alike. Akin to an experienced maestro guiding an orchestra, this aspirational growth rate directs our attention, reminding us to not underestimate the escalating impact of the animation world in the imminent years.

87% of businesses now use video as a marketing tool, many featuring animation.

“Unveiling the curtain of the animation industry, one finds that an overwhelming 87% of businesses have embraced video as their marketing knight, often adorned in the vibrant armor of animation. This percentage, as colossal as it appears, commands attention in a blog post about animation industry statistics. Why so? It’s simple. It exhibits how deeply embedded animation has become in the business marketing strategies, validating its significance in today’s digital landscape. Not just this, it offers a great opportunity for industry enthusiasts, amateurs or professionals alike, to dive into exploring the potentials and prospects the animation industry holds. Hence, it is not just a number, it’s a story in itself of growth, opportunities, and possibilities waiting to be unfolded for many businesses and individuals. Thus, the echo of this statistic resonates louder in our discussion on animation industry statistics.”

The U.S. animation industry’s revenue was $23 billion in 2019.

Nestled into the heart of this intriguing figure lies its real significance. With an impressive $23 billion in revenue for the U.S animation industry in 2019, our appreciation for the creative art of animation crystallizes into concrete evidence of value. This towering figure is an encouraging testament to the thriving industry, painting a picture of a vibrant sector teeming with creativity and profitable endeavors. In essence, this number serves as a cinematic snapshot, disclosing the industry’s captivating financial tale scored by the crescendo of its hefty revenues. It’s a potent reminder of the vital role the animation industry plays within the broader spectrum of the U.S. economy. Sharing this hearty number feeds into understanding the economic weight and the impact of the industry — a critical chapter in the narrative of animation industry statistics.

India’s animation and VFX industry grew 18% in 2019 to reach the value of INR 87.7 billion.

Painting a vivid picture of India’s burgeoning animation and VFX landscape, we discover a remarkable surge of 18% in 2019, catapulting the industry valuation to an astounding INR 87.7 billion. As we unfurl this statistic, it transforms into a beacon, illuminating the significant strides made by Indian artists in conjuring up riveting virtual worlds and characters. It cements India’s formidable position in the global animation industry, while fostering an atmosphere of anticipation for future growth and innovations. This vibrant growth underlines the incredible potential of the Indian animation and VFX industry to not only generate revenue but also to create employment and push the boundaries of creativity and technology. This economic upsurge, therefore, isn’t just a number, it’s a testament to the thriving creativity and talent India houses, now more than ever.


In summary, the animation industry’s growth trajectory hails its resounding success and potential for the future. The statistical analysis paints a dynamic picture of a rapidly progressing industry, making it fertile ground for innovation, creativity and stellar financial performance. With escalating demands for newer forms of animated content, the industry is expected to continue its upward surge, offering attractive opportunities for all its stakeholders. Whether you’re an animator, investor, or an avid supporter of animated content, these statistics illustrate a sector that is continually evolving and expanding. It’s truly an exciting time for the animation industry.


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